Sanford Rose Associates
"A distinct advantage of Aptela is that it is designed for business."
Pete Norton, Managing Partner, Sanford Rose/Annapolis
Challenge: Finding flexibility to allow employees to work from home.
When Sanford Rose-Annapolis moved into new offices, they needed a new phone service, as well-one that would allow several recruiters to work remotely. Managing Partner Pete Norton's initial concern was cost. But the more he looked into VoIP, the more it became apparent that a robust phone system would offer his business even more important benefits.
Solution: Implementing a system that delivers a competitive advantage.
"You can't close searches unless you're on the phone," says Norton. "And in our business, you can't afford to miss a call." For Sanford Rose recruiters, the phone is their most critical business tool. As many as 150 calls a day come into their office-and in today's economy, that number is increasing. With Aptela's SMB VoIP service, Sanford Rose has the tools they need to handle the increased demand:
- Find Me/Follow Me and Remote Office let recruiters work from home just as easily as they do from the office.
- Announce Callee and Call Screening means recruiters can prioritize incoming calls, choosing which to answer immediately and which to send to voice mail.
- Call Log reporting allows recruiters and office management to gauge productivity, track time spent on calls, and manage daily activity.
- Inbound Faxing delivers signed contracts and release statements directly to recruiters' computers, which are then easily filed in the database.
- Call Recording allows Sanford Rose to record candidate and client interviews for internal distribution and review - on-demand.
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Polycom's VoIP speakerphone design enables totally hands-free calls on virtually all calls
Result: Recruiting new clients and candidates with state-of-the-art service.
Aptela's system, with its preconfigured phones, was so easy to implement that Sanford Rose's employees were up and running in just a few days-and using advanced call features like old pros within a week or two. "When we needed help," Norton says, "we were able to go online and get answers through Aptela's Knowledge Base." Today, Sanford Rose is using Aptela to:
- Deliver more responsive service to clients and candidates
- Increase office productivity to keep pace with increased demand.
- Manage call flow-seeing missed calls and prioritizing incoming ones.
- Respond to industry trends toward virtual offices.
- Market the firm's competitive advantage-their ability to never miss a call!
