Sites We Love: The Conversion Edition

Posted by: Neil Callanan

With the billions of sites and blogs out there, it can be tough for small businesses to find sites that are truly relevant to their business. So we thought we'd do a bit of the heavy lifting for you... This week, we'll focus on what really matters; conversions. In a B2B world, nothing matters more, but luckily there are some great resources to help you increase your rate:

Future Now's Marketing Optimization Blog - One of our favorites for marketing in general, this blog provides great case studies and tools for improving your site and landing pages. Perhaps most importantly, these guys focus on expertise that tends to be actionable, rather than just theoretical.

Marketo's Modern B2B Marketing Blog - Produced by one of our favorite vendors; The modern B2B blog serves up great content. By focusing on lead nuturing & marketing automation, these guys routinely provide great info on the whole online buying cycle.

Google's Website Optimizer Blog - A great source packed with content focused on getting the most from Google's Website Optimizer. A great balance of written content  & video tips.

Google's Conversion Room Blog - Another great source of conversion-focused info from Google, but in this case the focus is on conversions from AdWords rather than "page" conversions once visitors get to your site.

What are your favorites? Where do you go when looking for ways to get smarter about increasing conversions?